What a Rock Band Can Teach Businesses About Social Networks
Chester French is a rock band that has built an application on the Force.com platform. That’s compelling for the simple fact that when a rock and roll band develops its own application, you know that the market is seeing a far wider adoption than it has ever before.
Even more, it’s an important reminder of the advantage of building your own applications over complete reliance on a social network that does not give you access to the customer information that you have developed on the platform.
